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QuikFacts
Our customers are men and women of all ages with annual incomes that range to $70,000 and beyond. They're ethnically diverse folks who are trying to capture their piece of the American dream. The Cash Checking businesses has been radically transformed.
Began Franchising: 1988
Total US Units: Over 100
Franchise Requirements
Franchise Fee: $22,500
Cash Required: $100,000
Total Investment: $181,200 - $256,700
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Cash Plus, founded in 1984, is one of the first companies to apply franchising techniques to the check cashing industry and has developed a "next generation" retail business system which is generating unusually high returns.
Cash Plus offers single unit and area development franchises to qualified individuals who want to provide financial services to customers in their neighborhoods. Cash Plus distinguishes itself from the competition with superior stores, a highly effective store location strategy, a customer service culture second to none and a highly effective marketing program. The result is higher per-store sales and profits for franchisees. Cash Plus Financial Centers are relatively inexpensive 800 to 1,200 square foot stores designed for readily available retail space.
Once characterized by dingy, iron-barred storefronts in poor neighborhoods, check cashing is in the midst of a radical transformation. In the past decade, the number of check cashing outlets in the U.S. has more than tripled as more and more people have found it provides a level of convenience and service not available from traditional banks and finance companies.
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