Learn How to Grow Your Business from the Experts
Did you know that only about 50% of small businesses are able to last three years or longer? Do you want to be one of the businesses that is to succeed, profit, and grow?
We know that you do! That’s why we partnered with Steve Strauss, USA Today’s small business columnist, to create a guide dedicated to helping you own a successful business. If you want to be successful you need to learn from those who have been successful in the past. They have lived and worked through the same path you’re about to go down and this ebook helps you take lessons from their successes and failures without having to go through the same struggles yourself.
It doesn’t matter what type of business you are about to start, the lessons are the same! Click on the link below and learn how you can run a business that is as successful as possible.
Three Keys to Franchise Success
The first is to understand the key drivers of success in your business -- that is to say, the three or four major strategies or operational processes that make up the engine of profitability and success for your organization. As an example, for a restaurant these factors may include things such as speed, consistency, freshness, cleanliness and friendliness. For an auto parts store the key drivers will probably include inventory availability, customer service, expertise and pricing/margins. Once you understand the key drivers, it is critical that you focus on them incessantly and help everyone in your organization understand that it is their responsibility to make sure those drivers are the top priority for them every day at work.
Why More Men are Investing in Women’s Gyms
FranchiseHelp sat down with the next generation of that fitness legacy, Lucille Roberts President Kevin Roberts. Kevin discusses his mothers impact on the company and why the women's fitness niche continues to grow at a rapid pace. Kevin also gives insight on what it takes to be a good candidate to own a Lucille Roberts Women's Fitness gym franchise.
Steps to Select and Protect a Valuable Trademark
The first thing to keep in mind when selecting a trademark is that not all words and names are capable of being protected as trademarks. No one business owner can claim exclusive rights in generic terms and logos, because all business owners need to be able to use these in order to identify their goods or services. Thus, a residential painting franchise likely could not claim exclusive rights in the name “Painting Pros”, because this is simply a generic description of the services that the business offers.
