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Potbelly Sandwich to Issue Initial Public Offering

Chicago-based sandwich purveyor Potbelly Corp recently filed with the U.S. Securities and Exchange Commission to raise money through an initial public offering. Reuters reports that Potbelly is attempting to raise up to $75 million through the IPO. Bank of America, Merrill Lynch, and Goldman Sachs are all amongst the underwriters for the IPO, listed in a preliminary prospectus given to the SEC. Maveron Equity Partners is the largest single shareholder of Potbelly, owning over 28 percent, with ASP PSW LLC and Oak Investment second and third. Potbelly, which currently operates nearly 300 locations throughout the US and opened its first location in 1977, reported profits of $24 million and revenue of $274.9 million in 2012. One of the best sources for details on the the health of the potbelly franchise system, its unit growth, and its expansion plans is a review of the Potbelly Franchise Disclosure Document, which can be found here.

Finance to Franchise: Woodhouse Day Spa Franchisee Alla Shapiro

AS: The finance background is helpful but absolutely not necessary in opening the franchise. It was helpful that I knew how to read the financial statements, but it is not a skill that cannot be learned quickly. In retrospect, any experience that one has is helpful in opening and running your own business. You are faced with so many different challenges on daily basis, therefore the more experience you have with Marketing, Operations and Finance, the more tools you have to solve these problems the best possible way.

WAYBACK BURGERS OPENS ITS 8TH LOCATION IN NEW YORK

Wayback Burgers offers delicious burgers, cooked to order, available as a single, classic double, triple and triple triple (nine) patty, and rich, thick milkshakes, served in an environment that hearkens back to a simpler place and time – when “customer service” meant something and everyone felt the warmth of the community. Going “way” beyond the burger, Wayback Burgers offers crispy and grilled chicken sandwiches, veggie burgers, turkey burgers, fresh salads and delicious sides, including fries, onion rings and House-Made Chips.

Interview with Alan Hixon, President of MOOYAH Burgers, Fries, & Shakes

MOOYAH doesn’t skimp on quality, and only uses the highest quality meats, cheeses, and vegetable toppings. With baked fresh buns and Dreyer's Ice Cream used for the shakes, MOOYAH doesn’t want to offer the customers anything less than top quality for their money. In fact, MOOYAH uses the following brand names, Ketchup: Heinz; Mayo: Hellman's; Mustard: French's; BBQ Sauce: KC Masterpiece; Ranch: Hidden Valley; Buffalo Sauce: Frank's Original, A1 Sauce, and Cholula Sauce.