LOCAL SPORTS MARKET & LIFESTYLE

Community sport is as American as apple pie. Fans participate in, and are passionate about, local sports. They are engaged at a personal, grassroots level making community sports an important part of their identity. It’s an active on-the-go lifestyle!

• 21.5 MILLION YOUTH (AGE 6-17) PLAY ORGANIZED LOCAL SPORTS. (75% OF ALL BOYS AND 69% OF ALL GIRLS)
  
• 90% OF PARENTS WITH CHILDREN ON A TEAM ATTEND AT LEAST ONE GAME A WEEK.
  

About SportsXpress

SportsXpress is a grassroots, multi-media publishing platform dedicated exclusively to the community sports lifestyle! We’re all about the athletes, their teams, coaches, families, volunteers and fans. We publish real life stories and include all ages (youth to senior) and skill levels (recreation to high performance).

Our playbook was derived from the evident lack of coverage of local organized amateur sports. Through discussions with numerous groups and associations we also discovered people involved in local sports view it as more of a “lifestyle” – an important part of their identity. Later, we discovered the local sports scene is one of the largest lifestyle segments in any community and across the country – one that we call an “untapped market” – until now! Connect with sports fans where they play. Reach households with higher incomes, higher education and high discretionary expenditures by connecting through their lifestyle.

Get in the Game – THE STATS

• 72% of Americans (more than 240,000,000 people) aged 6 and older are physically active.1
  
• 60% of boys and 47% of girls are already on teams by age 6.2
  
• 61% of boys and 34% of girls say sports are “a big part of who they are”. This reinforces just how deeply most American youth care about sports.2
  
• Research shows that spending on sports has grown – up to 10.5% of gross income per family/household.3
  
• Our communities are active and creating tremendous opportunities!
  

(Source: 1. Physical Activity Council 2014 Participation Report, 2. The Sports and Fitness Industry Association and ESPN 2013, 3. New York Times, Jan. 17, 2015 )

Why SportsXpress?

WE FOCUS ON THE BUSINESS-SIDE OF THE LOCAL SPORTS SCENE

This is a sales-first multi media career focused on the business-side of the local sports scene. You do not have to be a publisher, journalist or a designer. You are supported with professional editors, designers and media team.

THE LOCAL MULTI MEDIA ADVERTISING MARKET:

Local media advertising spending is forecast to be over $100 Billion a year in traditional media (IE: print, radio, etc.) through 2020. Digital advertising spend is forecast to reach $66 Billion a year over the same time period. (Source: BIA/Kelsey)

Franchise Support

You are coached by professional editors, designers, and business development team. SportsXpress will provide you with:

• Content management
  
• Design
  
• Invoicing
  
• Administrationdownload-1
  
• On-going training
  
• CRM
  
• Editing
  
• Printing
  
• Accounting
  
• On-going training
  

SINGLE FRANCHISEE

Own one zone which has a combined population up to 150,000 and operated as a home base business with a minimum investment of $15,000.

MULTI FRANCHISE (3-5)

A partner who wants to build a team to operate 3 to 5 zones.

MASTER FRANCHISE DEVELOPER

A person or group selling franchises in a state or multiple states. Proven success in selling businesses or franchises.

Qualifications

• Sales management experience with the ability to recruit, train and lead a sales team
  
• Familiar working with people of various ages and experience levels
  
• Have “main street” experience and can relate to entrepreneurial small business
  
• Enjoy the local sports scene
  
• Leadership and coaching skills
  

The Role of a Franchise Partner

• Sports leader/connection for your community
  
• Building relations with sport teams and organizations
  
• Selling advertising and sponsorship programs
  
• Coaching ‘user generated’ content creation
  

Franchise Partner Reviews

                                         OUR FRANCHISE TEAM IS READY
           TO COACH YOU WITH YOUR WITH OUR WINNING PLAYBOOK.
           TURN YOUR PASSION FOR SPORTS INTO YOUR NEXT CAREER!
                                                Complete the form Today!