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5 & Diner
Kenneth E. Higginbotham opened the first 5 & Diner restaurant in Phoenix, Arizona in 1987. Restaurants feature a '50s theme, complete with jukeboxes, hostesses in poodle skirts and hula hoop contests. The menu includes favorites like hamburgers, sandwiches and salads. Breakfast is served all day, and every 5 & Diner offers blue plate specials that include sloppy joes, fish and chips, and spaghetti with meat sauce. 5 & Diner restaurants also have a soda fountain that serves milkshakes, egg cremes, floats and flavored sodas.
Facts & figures
5 & DINER sells restaurant franchises specializing in providing a 1950s diner's theme and ambiance serving burgers, shakes and other quality prepared food items in a casual dining atmosphere. 5 & DINER franchises to you the right to operate a 5 & DINER style restaurant ("5 & DINER RESTAURANTS(S)")and licenses you the right to use the trade name "5 & DINER".
The products and service style of 5 & DINER are directed to a broad cross section of the population. Competition is the general franchise-style restaurants, including hamburger chains and full menu restaurants.
