Pizza franchises have certainly gotten more than their slice of the pandemic pie, and we should all tip our chef hats to their example. They’ve leveraged challenging economic and social conditions to be of greater service to customers, franchisees and communities.

Considering how challenging it can be to franchise a business, going the route of a franchise development firm can help an emerging brand without taking as big of a financial risk.

But what goes on inside the minds and hearts of candidates during the process of becoming a franchisee? Today’s we are giving you a rare behind the scenes look at what that journey was like for two new franchisees.

In the third quarter of 2020, Facebook reported that ten million active advertisers were using the social networking platform. With this many active businesses leveraging the power of this platform, what does that mean for your franchise?

Let’s explore a few key terms that we at Metric Collective (FranchiseHelp, FranFunnel, Oakscale, BeTheBoss.com) use with our clients, in our work and throughout our technology. Keep in mind, there are as many definitions of these terms as there are franchisors to use them, so here’s our take on it:

In any given business, trust is cheaper than control. There’s no reason any franchisor couldn’t fall victim to poor behavior. These recommendations that favor trust over control will equip you to become massively valuable, the right way.