If you’re the sole salesperson, and your lead sourcing strategy doesn’t currently include top franchise technology, we should talk. It’s not easy rolling solo, and here's how our tech can help.

Whether you’re playing baseball or selling franchises, don’t be overly focused on contact rate. It’s important, but contact to appointment rate takes precedence.

Given the sheer volume of Americans seeking information of franchising from us, we’re in a unique position to look at how this breaks down across the nation.

The secret to franchising success is having leads that sustain life in the sales funnel. Un-verification is the latest tool in our robust verification toolkit to help make that happen for you.

The distinctiveness of franchise sales, what to keep in mind during outreach and nurturing, according to veteran sales pro Michael Peterson of Franchise Beacon, and a couple more considerations for rapport building during the sales lifecycle.

Allocating your marketing budget can be tricky, so be sure to consider all the operational, geographic and technology pieces before you invest your marketing dollars.