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Furla

Franchise

Furla makes and sells designer accessories. Furla products are considered luxurious and trendy; most of Furla’s products are designed and crafted in Italy. Furla items include handbags, shoes, and belts. Furla stores are found exclusively in upscale retail areas where customers with large disposal incomes frequent. Stores are immaculate and posh, contributing to the clean and expensive image of the brand. Furla prides itself on showcasing and selling the very best of Italian creativity. Its products have a sophistication, elegance, and wit for modern, feminine women. Furla has five main subsidiaries located in the United States, France, Japan, South Korea, and Hong Kong.

Facts & Figures

Liquid capital required
$250,000
Net worth required
$400,000
Investment
$284,000 - $480,000
Franchise fee
$25,000
Units in operation
28

Overview

Although most Furla stores were formerly owned by the company, franchising of Furla has quickly expanded both inside of the United States and in various countries around the world. Now franchisees hold the majority of the units. Furla stores require about 1,000 square feet of space and an average of 6 employees, half of which will work fulltime.

Furla Franchise Opportunities - History

Fulra was started by Aldo Furlanetto in 1927, selling goods constructed out of leather. Now, Aldo’s daughter, Giovanna Furlanetto, has assumed leadership of the company, which began franchising in 2001 and now has over 319 exlusive Furla stores and an amazing 1,000 fine retail stores that sell Furla products.

Furla Franchise Cost / Initial Investment / Furla Franchise Income

Furla has a franchise fee of $25,000, although the total initial investment ranges between $284,000 and $480,000. Franchisees must pay a 2% ongoing royalty fee on all sales to the company, as well as a 1% advertising charge. To open a Furla store, franchisees are expected to have a net worth that exceeds $400,000.

Furla Business Opportunities: Other Information

In 2000, Fulra introduced the Furla Art Award to up and coming Italian artists who show promising talent so that they can share their art with a wider audience. A variety of artistic disciplines are considered, including painting, photography, sculpture, videos, performance, and installations.

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