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Hotel Indigo


Hotel Indigo is a first class hotel that became one of InterConinental Hotels Group brands (alongside Candlewood Suites, Crowne Plaza Hotels and Resorts, Holiday Inn, Holiday Inn Express, Staybridge Suites and InterContinental Hotels and Resorts) in 2004. Focusing on peace, art and nature to provide perfect symmetry alongside a soothing sense of balance and wellbeing, Hotel Indigo locations provide a constantly changing environment, to make every visitor feel able to unwind. In each room color, space and intricate, organic designs are used alongside decadent fabrics and comfortable furnishings, always with customer comfort taken into consideration. Often times, oversized beds and furnishings, hardwood floors with gorgeous area rugs, spa showers and wireless internet are the base to a Hotel Indigo guestroom.

Facts & Figures

Liquid capital required
$16,693,270 - $37,327,820
Franchise fee
Units in operation
Franchising Since


Hotel Indigo was founded in Atlanta, Georgia in October 2004. By the next year two other locations had been developed, both in Illinois. The first international Hotel Indigo was in Ottawa and today there are locations through out the U.S. as well as Canada, China, Costa Rica and the U.K. There are two recently opened locations in both Philadelphia, PA as well as Traverse City, MI. All Hotel Indigo facilities are located in intriguing and beautiful cities and regions, taking the local culture, history and character as inspiration. This first-class hotel focusing on providing seasonal décor (including music, artwork, signs and scents) in public areas of the facility as well as provide ever changing guestroom décor to reflect the areas current colors and trends including modern and traditional murals, bedding, area rugs and toiletries. Today there are over 4,400 locations owned by InterContinental Hotel Group, and is still looking to expand.

Hotel Indigo Franchise Cost / Initial Investment / Hotel Indigo Franchise Income

There are many different factors that affect the overall investment and fees that an interested investor must pay to achieve the desired goals when developing a hotel franchise location. By understanding the types of initial and continuing hotel franchise fees, advertising/ marketing fees, reservation fees, frequent traveler program fees and other fees such as equipment rental and pre-opening assistance. When it comes to an initial franchise fee, often times it is based off of the hotel's room count, what class the hotel is and the franchise locations minimum dollar amount. For instance, the initial franchise fee for a Hotel Indigo (which is a first-class hotel) location with 300 rooms, is $152,500. In general, the franchise fees for most first class hotel's range from 0.6% to 17.2%. The estimated initial franchise fee to start up a Hotel Indigo ranges from $50,000 to $75,000. The total initial investment ranges from $5,143,620 to $93,855,035, excluding the cost of land. Hotel Indigo also has an ongoing royalty fee between 5% or 6% and offers a renewable franchise agreement that lasts for 10 years on average. The average annual revenue for Hotel Indigo is estimated $1.6 billion and the Hotel Indigo in Atlanta, Georgia, USA, has an annual estimated sales ranging from $500,000 to $999,999 and currently has 20 to 50 employees.

Hotel Indigo Business Opportunities: Other Information

IHG (InterContinental Hotels Group) was named #54 in Entrepreneur's Annual Franchise 500 for 2012 (ranked #28 in 2011, #27 in 2010 and #5 in 2009). IHG Group was named #50 in Entrepreneur’s annual America's Top Global Franchises in 2012 (ranked #26 in 2011, ranked #22 in 2010, and #5 in 2009).


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