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Lucille Roberts Fitness for Women


Lucille Roberts’ vision was to redefine the way millions of women experienced fitness and wellness. Today, this industry icon is leading the way once again - to a unique and new women’s fitness franchise ownership opportunity for both women and men.

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Facts & Figures

Liquid capital required
Net worth required
$271,900 - $402,800
Franchise fee
Units in operation


As a Lucille Roberts franchisee, you will be able to take advantage of a number of investment features benefits. Among them are:

  • Four decades of proven experience and success in the disciplines of club operations, marketing, training, customer service and equipment selection:

    • Lucille Roberts is a proven business model, not a fad or new "concept."
  • Full Service

    • Lucille Roberts fitness clubs offer a vast array of services for every women's needs; initial orientation, aerobics, personal training, nutritional training, exercise programs, meal replacement shakes and dietary supplements.
    • Your club will be a one-stop source of fitness for your members.
  • State-of-the-Art Equipment:

    • A Lucille Roberts fitness club is outfitted with the finest, most durable equipment available on the market today.
    • You will be able to take advantage of our massive purchasing power.
  • Marketing Strength:

    • We know how to drive new membership! We are constantly developing innovative marketing strategies to help you sell to new members.
  • "EZ" Start Up:

    • With our in-depth knowledge, we will assist you in the areas of Real Estate leasing, layout and design, equipment selection, training, set-up and your Grand Opening.
  • Across-the-Board Training:

    • Our hands-on training team will provide you with unexcelled training in virtually every aspect of managing and marketing the business.
  • On-Going Performance Reviews:

    • Our dedicated, knowledgeable staff of field operations specialists will stay with you and periodically provide performance evaluations of your club from P&L, to marketing and service. When you succeed, we succeed.

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