Mellow Mushroom is a pizzeria, yes, but the restaurant chain is about so much more than just pizza and beer. Mellow Mushroom wants to provide customers with a superior experience filled with colorful art, eclectic music and food that comforts the soul. The Mellow Mushroom menu is an eclectic collection of munchies, salads, pizzas, calzones, deli hoagies and grilled hoagies. Customers are amazed by the massive selection of beers at Mellow Mushroom, more than 600 kinds systemwide, as each location carries a unique set of local brews. And Mellow Mushroom chefs are constantly coming up with new and amazing dishes to keep customers satisfied every time they step foot inside.
Full Franchise Information
Mellow Mushroom has been dishing out its brand of soul and excellent food to a hungry world for the past 35 years, and the world is clamoring for more. So Mellow Mushroom is looking for fellow free-thinkers who share a love for great pizza and who want to take a detour from the status quo and join the Mellow Mushroom family of successful business owners and managers. Over the years, Mellow Mushroom has broken down the process of opening a new pizzeria into a series of concrete steps that make it a simple process for franchisees. Mellow Mushroom managers will teach franchisees everything they need to know to open, run and profit from a Mellow Mushroom franchise location, starting with training at the Atlanta, Georgia, headquarters, at the new store and on an ongoing basis after opening.
Mellow Mushroom Franchise Opportunities – History
Mellow Mushroom was founded in 1974 by three colleges students, who saw pizza baking as an art form and wanted to bring joy to others by exercising their art. The first store was created out of an old liquor store near Georgia Tech University in Atlanta, followed by more locations opening around Atlanta. By the late 1980s, the company began opening franchise locations. Mellow Mushroom has now grown to 100 stores in 16 states, and more locations are under development in Arizona, Colorado, Tennessee and North Carolina.
Mellow Mushroom Franchise Cost / Initial Investment / Mellow Mushroom Franchise Income
The franchise fee for Mellow Mushroom is $50,000. The total investment to open and operate a Mellow Mushroom franchise ranges from $926,500 to $3.1 million, with liquid cash available of $300,000. A 5% royalty fee on gross sales is paid to the company.
Mellow Mushroom Business Opportunities: Other Information
Mellow Mushroom offers its own line of company gear, including tops, outerwear, hats, and gift cards, all imprinted with Mellow logos and fun graphics.