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Taco Bueno

Taco Bueno Franchise

Taco Bueno is Tex-Mex at its best. The Taco Bueno menu sizzles with Southwestern style, offering a wide selection of mouth-watering dishes: tamales, skillet fajitas, quesadillas, the Big Ol’ Burrito (enough said), Mucho Nachos, combination platters, a full breakfast menu and a salsa bar featuring homemade salsas, fresh pico de gallo, and of course, jalapeno peppers. Taco Bueno has it all, served fresh and family-friendly, with attention to details, like preparing and cooking foods right in the store, never ordering pre-made ingredients. Real cheddar, real refried beans, stewed in a pot, not from powder. At Taco Bueno, fresh, top-quality ingredients plus excellent service add up to make the experience, well…more bueno.

Facts & Figures

Liquid capital required
Net worth required
$639,000 - $1,593,000
Franchise fee
Offers Financing
Units in operation
Franchising Since


Taco Bueno knows there are a lot of choices out there for Mexican food. That’s why the Taco Bueno brand makes every effort to stand out above all the others by cooking and preparing all its dishes and fillings right in the store, never from a powder, a bag or a container. Taco Bueno is expanding its franchise program, opening up specific areas in the Southern, Midwest and Central Southwest regions of the United States, offering a limited number of single and multi-unit franchises in select markets. The chain recently introduced a series of innovative new restaurant designs, opening to large crowds and catering to its loyal customers, affectionately known as Buenoheads.

Taco Bueno Franchise Opportunities – History

Taco Bueno was founded in 1967 by Bill J. Waugh, who opened his first store in Abilene, Texas. In 1981 Taco Bueno was acquired by Unigate, a British food manufacturer, and the company was sold to Carl’s Jr. franchise company CKE Restaurants in 1996. By 2001, with more than 100 restaurant locations, Taco Bueno exceeded $100 million in sales. In 2005, the company was purchased by Palladium Equity Partners. Taco Bueno is overseen by CEO Ed Lambert, who is known as Chief Buenohead.

Taco Bueno Franchise Cost / Initial Investment / Taco Bueno Franchise


The franchise fee for Taco Bueno is $35,000 for the first restaurant, $25,000 for each additional restaurant. The total estimated investment to open and operate a Taco Bueno franchise is $1.1 million, with liquid assets available of $750,000 and net worth of $1 million. A 5% royalty fee on gross sales is paid to the company, in addition to a 5% advertising fee.

Taco Bueno Business Opportunities: Other Information

Taco Bueno fans are known as Buenoheads. Taco Bueno launched its Buenoheads advertising campaign in 2007 with a Buenohead Club, which offers special promotions and offers.


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