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The Bar Method

Franchise

The Bar Method, an independently owned exercise studio chain, has spread so quickly across the country for one simple reason: it works. The patented Bar Method exercise program is so called because it utilizes a fixed bar, such as those affixed to the walls of dance studios, to formulate exercise routines that target areas of the body for muscle shaping. The result is a one-hour, total-body workout that sculpts people’s bodies for a lean, toned look and feel. The Bar Method has attracted countless fans, including many celebrities, such as Drew Barrymore, Julia Louis-Dreyfus, Tori Spelling, Zooey Deschanel, Denise Richards and others.

Facts & Figures

Liquid capital required
$35,000
Investment
$156,750 - $764,750
Franchise fee
$35,000
Units in operation
34

Overview

Since The Bar Method began franchising in 2008, the company has nearly 70 franchise locations, mostly in California, but also Colorado, Washington, D.C., Florida, Illinois, Kansas, Louisiana, Massachusetts, Missouri, New Jersey, New York, Oregon, Tennessee, Texas, Utah, Washington, and Canada, with plans to continue opening new franchises. The Bar Method franchisees are required to teach classes and serve as models for their teachers; therefore, the company seeks franchisees that are experienced with The Bar Method.

The Bar Method Franchise Opportunities – History

The Bar Method was founded in 2000 by Burr Leonard and her husband, Carl Diehl. Burr Leonard, an avid student of the Lotte Berk Method, teamed with to open their first exercise studio in Greenwich, Connecticut, in 1991, before formalizing The Bar Method and opening their flagship studio in San Francisco. Since then, The Bar Method studios have opened throughout the United States, and in Canada, and the company has expanded with exercise DVDs, and franchising and media subsidiaries.

The Bar Method Franchise Cost / Initial Investment / The Bar Method

Franchise Income

The franchise fee for The Bar Method studios is $35,000. A total investment of $200,000 to $300,000 is required to open a Bar Method franchise.

The Bar Method Business Opportunities: Other Information

Many devotees of The Bar Method talk about an “addiction” to the exercise routine. What could be better than addiction to exercise! Described as a cross among ballet, yoga, Pilates and conventional stretching, The Bar Method emphasizes continuous movement during the one-hour workouts.

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