Looking to grow your franchise in 2017? Learn how FranchiseHelp can be part of your digital strategy.
Why did you click on my ad? A franchise advertiser’s Google lament.
(I’ll warn you in advance, you’re going to lose a bit of faith in search engine marketing as you read through this post, so beware)
How to Build a Massively Valuable Franchisor, Part 4: The Universe of Fran Dev
Let’s explore a few key terms that we at Metric Collective (FranchiseHelp, FranFunnel, Oakscale, BeTheBoss.com) use with our clients, in our work and throughout our technology. Keep in mind, there are as many definitions of these terms as there are franchisors to use them, so here’s our take on it:
Is Your Franchise Brand Making These Four Critical Calculations for Sales Growth?
Our mission is to help franchisors make decisions that are informed and rational, one calculation at a time, so today we’re going to dive into the four critical calculations for sales growth.