Identify the perfect franchise for you! Take our short quiz Take our free franchise quiz!
Identify the perfect franchise for you! Take our short quiz Take our free franchise quiz!
Identify the perfect franchise for you! Take our short quiz Take our free franchise quiz!

WEBINAR: Overview of Franchise Lead Generation

In this webinar, FranchiseHelp's Eli Robinson provides an overview of the four key components of online franchise lead generation. Each of these steps will be covered in more depth in subsequent webinars in the series.

So you wanna find new franchisees using the internet...

  • Acquiring Traffic: How to drive cost effective, high intent web traffic to your website

    • The top six strategies for acquiring traffic on the internet.
  • Turning Visitors into Leads: How to get visitors to your website to complete specific actions

    1. What action do you want your visitors to take? (hint: you probably want them to fill out a contact form)
    • Design your website to encourage them to take that action.
  • Turning Leads into Candidates: How to communicate with leads

    • The most (and least) important ways you should reach out to your leads.
    • However you get in touch, you should do it as soon as possible!
  • Turning Candidates into Franchisees: How to close the deal
FranchiseHope: How Zoomin’ Groomin’ Mobile Pet Service Is Teaching An Old Industry New Tricks

Every franchise can glean wisdom from this brand’s proven track record of success. Think about how these tips apply to your own business, and you too can teach an old industry new tricks.

Don’t Click on My Ad! The Paradox of Free Branding

Text ads in LinkedIn appear in a few different places; at the top of the page or on the right rail. Even though they are far less likely to be clicked than sponsored posts, the payment and ad serving mechanism is the same for both ad types. You choose a bid per click and you pay that bid every time a user clicks on one of your ads. The frequency with which your ad is shown is based on the value of your bid relative to bids of other advertisers targeting the same audience.

Call Verification: Here’s exactly how we do it (for now)

In case you’re already scratching your head a bit, I want to speak a little bit about “call verification” as a concept.