Identify the perfect franchise for you! Take our short quiz Take our free franchise quiz!
Identify the perfect franchise for you! Take our short quiz Take our free franchise quiz!

WEBINAR: Overview of Franchise Lead Generation

In this webinar, FranchiseHelp's Eli Robinson provides an overview of the four key components of online franchise lead generation. Each of these steps will be covered in more depth in subsequent webinars in the series.

So you wanna find new franchisees using the internet...

  • Acquiring Traffic: How to drive cost effective, high intent web traffic to your website

    • The top six strategies for acquiring traffic on the internet.
  • Turning Visitors into Leads: How to get visitors to your website to complete specific actions

    1. What action do you want your visitors to take? (hint: you probably want them to fill out a contact form)
    • Design your website to encourage them to take that action.
  • Turning Leads into Candidates: How to communicate with leads

    • The most (and least) important ways you should reach out to your leads.
    • However you get in touch, you should do it as soon as possible!
  • Turning Candidates into Franchisees: How to close the deal
My best email subject line this year (sort of)

It is nearly impossible to over-state the importance of an email's subject line. In my days as a franchise marketer, I've written well into the thousands of subject lines.

Why “Recession-Proof” Is A Terrible Way To Advertise Your Franchise

Notice how the past few weeks are not only quite lower than the rest of the year but also how the magnitude of the short term changes (both up and down) have been increased in the past little while.

What sitting in a hallway, real estate, and Facebook ads have in common

The past few days, FranchiseHelp had the pleasure of attending the 6th Annual International Franchise Brokers Conference and Expo. As part of our attendance, we were invited to exhibit in the hallway right outside of the exhibition hall. (Franchises that work directly with the brokers were invited to sit in the hall itself.)