At the heart of every Beef ‘O’ Brady’s® franchise is a commitment to the community, a commitment that sets our franchise apart from other models. From local little leagues to adult recreational leagues, Beef ‘O’ Brady’s® is a neighborhood gathering spot for friends, family, and teammates to celebrate a win or catch the big game on TV. When you welcome a community into your franchise, you attract, keep, satisfy, and grow your customer base.
Full Franchise Information
In 1985, Jim Mellody dreamedup the idea of a neighborhoodpub where friends and familiescould gather to enjoy good foodand sports in a fun, comfortable atmosphere. Together, with his wife Jeanette, they embellished the Brady family name and created the now-famous Beef ‘O’ Brady’s®. Their first restaurant opened in Brandon, Florida. The regulars quickly nicknamed it “Beef’s®.” Since 1985, the Beef’s® system has grown and evolved into the strong network of support it is today.
At the heart of every Beef ‘O’ Brady’s® franchise is a commitment to the community,a commitment that sets our franchise apart from other models. Our business model is unique and it starts with our Brand Positioning - “Game Time Meets Family Time.” Beef’s® is a full service casual restaurant that caters to families and sports fans. Beef’s® provides a game room for the kids entertainment,a full bar for adults and a menu with great variety and value.Beef’s® is a fun place to enjoy a great meal with your friends &family and watch your favorite team on our hi-def TV’s.
Commitment to the Community
Successful Beef ‘O’ Brady’s® owners become intimately involved in their local community. They sponsor spirit nights for local schools, feed baseball and softball teams and are generally considered to be the “mayor of their community.” Their connection with the community becomes a competitive advantage. Research shows this community connection resonates well with customers.
Each franchisee works with adult and youth athletics, local schools, and community organizations to create a sense of community. When you own and operate your own Beef’s®, you are able to build your business while contributing to the betterment of the community through school sponsorships, charity involvement, and sporting events.
Owner Operator Concept
We are an Owner Operator Concept and prefer to partnerwith owners who will be personally involved in the day to dayoperation of the restaurant and become intimately involved intheir local community; this connection becomes a competitiveadvantage.
Training and Support
Beef ‘O’ Brady’s® offers a comprehensive support program for its Franchise Partners.
Our program combines in-restaurant and classroom training. Franchise Partners can also attend a new restaurant opening at another location prior to their own opening. We also offer our MVP on-line training videos for ongoing support.
New Store Openings
A New Store Opening team assists with the opening of each restaurant. The team works with the front-of-the-house crew, back-of-the-house crew, and franchisees. The New Store Opening team provides support to train the crew members and assist in a smooth opening of the restaurant.
Each Franchise Partner will also work with a Regional Franchise Consultant (RFC). Our RFCs are available to consult with franchisees on all aspects of building the business.
Marketing Field Managers (MFM) work with franchisees to help drive sales in the restaurants. Our RFCs work together by markets to provide aligned services specific to the needs of the Franchise Partners.
Franchise Advisory Committee
All franchisee are represented by the franchise advisory committee. The FAC works closely with corporate to ensure the franchisee’s point of view is considered in all major decisions.
*There is a marketing fund fee of 2.3%