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Ben's Soft Pretzels
Facts & Figures
Liquid capital required
Net worth required
$118,500 - $322,000
Units in operation
Own a Ben's Soft Pretzels Franchise - Questions & Answers
What is it?
- Retail store franchise specializing in large, soft pretzels
- Offers several pretzels, dipping sauces, condiments, and beverages
- Features an Amish-inspired pretzel recipe with dough made fresh on-site every day
How does it make money?
- In-store sales of soft pretzels and other menu items
- Online sales of gift cards, apparel, and take-home pretzel kits
Who is it for?
- Pretzel fans enthusiastic about opening a food business
- Someone who enjoys a fun, high-energy, fast-food atmosphere
- Anyone with some restaurant or food service experience
What would you do as a franchisee?
- Oversee the daily operation of a fast-service food franchise
- Hire food-service and management personnel as needed
- Promote the Ben’s Soft Pretzels brand to attract a customer base
Welcome to Ben's! We're so glad you are here. Amish
inspired, and oh-so-delicious, we are a leader in the soft pretzel market,
offering preservative-free pretzels baked fresh on-site daily. Our legendary
Jumbo Soft Pretzel features a fluffy, melt-in-your-mouth taste, and is often
enjoyed with a wide array of gourmet dipping sauces. Ben’s Soft Pretzels are
almost 2x the size of other pretzels and feature imported salt from Germany.
Ben’s Soft Pretzels offers our Franchise Partners:
How do we help you?
Ben's Soft Pretzels feature an Amish-inspired recipe and a fluffy, melt-in-your-mouth taste. All of our salt is imported from Germany and our pretzel products can be enjoyed with eleven gourmet dipping sauces.
We offer our franchise partners several levels of hands-on training which shows you everything you need to know to run your business, as well as how to make great pretzels.
Our easy-to-follow marketing programs help franchise partners market their business locally. We help you turn customers into raving pretzel-loving fans.
Simplicity is key when it comes to running your own business. That's why we have a streamlined distribution and sourcing process to save you time and energy.
Our experienced project management team will help you through each step of the design and build-out process to get your bakery up and running.
Our Real Estate team will work one-on-one with you to find the right location for your Ben's Soft Pretzels bakery.
Our master lease and license agreement with retail giants, Wal-Mart and Meijer, allow for franchise partners to open bakeries in high-traffic areas.
In addition to Ben’s Soft Pretzels more traditional locations, Ben’s Pretzels can also be found at numerous stadium venues including the Indiana Pacers, University of Notre Dame, Auburn University, Purdue University. Indiana University, University of Wisconsin, Indiana State University, Murray State University, the South Bend Cubs, the Fort Wayne Komets, the Schaumburg Boomers, and the Gary SouthShore RailCats.
Thank you and have a pretzel day!
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