Body & Brain Holistic Yoga is a mind-body practice franchise that combines the ancient wisdom of Ki energy training with modern techniques to maximize the brain's functioning. Originally created by Ilchi Lee in 1980, the current practice of Body & Brain Holistic Yoga offers instruction for all ages, genders, and experience levels. The various exercises and workshops offered fit into a comprehensive program called Brain Education System Training. The purpose of the practice is to develop the human body and brain to realize their ultimate potential. It is based on a universal philosophy and affirms any religious path or object of worship. It is an experiential system of attaining truth through body and mind awareness. Franchisees in the Body and Brain system complete 88 hours of classroom training in the franchisor's centers in Arizona or New York, as well as ongoing and supplemental training programs to maintain and enhance their effectiveness as instructors.