Because it is so affordable and the price/value so appealing, Midtown Deli is frequented by the same customers over and over again. It enjoys a popularity that is beyond comparison, with all age groups.

The Midtown Advantage

What sets Midtown Deli apart from other "fast casual" restaurants and delis is the emphasis on freshness, quality and price/value. It is truly a gourmet deli where only fresh breads are used, desserts are made daily and all sauces, dressings, soups, spreads and salads are made from scratch. The menu offerings are sensational and there is a warmth and uniqueness that clearly distinguishes this deli from all others.

Our Menu includes

• Breakfast items
• Salads
• Sandwiches
• Totilla Roll ups
• Paninis
• Soups
• Potatoes
• Hot Dogs
• Desserts
• And much more

A STRATEGIC PARTNER

Here is what we will do for you:

• Financing
• Site Selection
• Design, Construction and Permitting
• Furniture, Fixtures, Equipment and Interiors
• Management/Staff Training
• Continuous Support

FINANCING The cost to open a Midtown Deli ranges from $350,000 to $496,000 depending on several variables including equipment financing, tenant improvement allowance, etc. Financing is typically available to those who can invest, in cash, 20% to 30% of the total project costs and have above average credit ratings. We can assist you with third party financing and negotiate tenant improvement allowances. Our goal is to give you assistance when you need it and where you need it.

SITE SELECTION We can help you find a location if you have not already identified one. Midtown Deli is suited for shopping centers, requiring between 3,300 to 4,000 square feet. Our contacts with seasoned real estate professionals expedites the site selection process. These professionals offer market research, demographic analysis and lease negotiations. In the end, we make this decision together.

DESIGN, CONSTRUCTION AND PERMITTING Our experienced team of architects and contractors will streamline this process for you. You will have help every step of the way, from designing your Midtown Deli to making sure you get quality construction at a reasonable price, to obtaining permits. You can expect to be opening your Midtown Deli 90 – 120 days after securing permits.

FURNITURE, FIXTURES, EQUIPMENT AND INTERIORS Our experience will ensure that every detail of your Midtown Deli is attended to with the utmost care. Our contacts with equipment vendors and interior designers will enable you to complete installation in a timely manner and within the established budget.

MANAGEMENT/STAFF TRAINING First, we put you and/or your designated manager through a fun and focused 8 – 13 week training program in an existing Midtown Deli. Then, our training team comes to your Midtown Deli to work with you and your staff. By the time we are finished, your staff will be comfortable and knowledgeable with every aspect of running your Midtown Deli.

CONTINUOUS SUPPORT From the day you open your door for business, our proud and experienced team will be there to support you. Your success is our success. Whether it’s a business decision, a marketing idea or additional training, you can always count on us. After all, we are partners.

• Extensive Menu
• Quality Food at an Affordable Price
• Sleek and Clean Interior
• Beautiful and Unique Wall Treatments
• Well Appointed Furnishings
• …along with everything else