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SwimRight Academy


Started in 2005 by 4-time Olympic Gold Medalist Lenny Krayzelburg, SwimRight Academy teaches kids water safety and the importance of knowing how to swim, from the beginning stages of swimming to learning all 4 strokes.

Facts & Figures

Liquid capital required
Net worth required
$706,310 - $1,816,380
Franchise fee
Units in operation
Franchising Since

Own a SwimRight Academy Franchise - Questions & Answers

What is it?

  • Children swim school that utilizes the swim-float swim technique
  • Aims to help student increase self-confidence and independence through swimming

How does it make money?

  • Holds swimming classes for babies anc children

Who is it for?

  • Individuals with a strong work ethic and moral character who believe in hard work and perserverance
  • People with passion and energy to grow the brand
  • People who love kids, learning and teaching

What would you do as a franchisee?

  • Run operations of the academy like getting in the water and holding swim classes
  • Work with kids and parents
  • Lead a team who can make an impact in your community through swimming


SwimRight Academy

Our core purpose is to teach and inspire children to be water safe!

Swim Method

Our Learn-to-Swim program features eight levels in the SwimRight® Method that was developed by Lenny Krayzelburg and his staff. SwimRight® is a sophisticated, result driven approach that has evolved from other methods over a period of 40 years, and is a synthesis of the best philosophies and most advanced thinking in the field. This method is based on progressive learning techniques, so that within their first set of lessons, children greatly improve their chances to save themselves if they purposely or accidentally enter into any body of water.

The SwimRight® curriculum uses the swim-float-swim technique as its foundation. All students are taught first to have an instinct to roll over onto their backs to breathe, which provides them with the ultimate tool for saving themselves in a time of need. Additionally, this approach provides the proper body positioning for learning the strokes. Step by step, building upon these core mechanics, students develop impeccable form in the four competitive strokes.

Class Types

  • Private Lessons
  • Group Lessons
  • Parent-Tot Program
  • Stroke Developement
  • Pre-Team Classes
  • Adult Lessons

Ask for more information about opening a SwimRight Academy today! 


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