What's "Zor" Advice? || Picking the Brains of Top Franchisors @ IFE 2021
Join Metric Collective as they walk the floors at IFE 2021 to glean the advice top franchisors have for emerging and legacy brands.
We asked people one question: What's "Zor" Advice?
Some of the franchisors we spoke to were:
Last week, it was amazing seeing everyone at the show in person. Excited for the fall season. Now let's all get out there and make some deals!
It's Franchise "Buying" not "Selling"
Recently, we came across this video from the Franchise Performance Group on how we need to think about franchise lead generation from the perspective of franchise “buying” rather than the usual tactics of franchise “sales.” We hope you enjoy:
‘Tis The Season (To Find a Franchisee)
Apologies for borrowing a Christmas season phrase, but I thought it would get you in the “seasonal spirit.”
Why franchises hate the Dallas Cowboys
Now that I asked that, let me clarify. I’m sure there are plenty of franchises headquartered in Texas for whom their employees love the Cowboys. (They were America’s team in the 90s after all!)