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Beef-a-Roo Franchise

Beef-a-Roo is a fast-casual restaurant chain with over 50 years of industry-leading experience. They are known for authentic, homestyle foods such as their juicy burgers, signature fries with made-in-house seasoning salt, slow-roasted beef sandwiches, salads, and more. Franchisees benefit from strong supply chain operations in a proven business model. Don't miss out, join the family today!

Facts & Figures

Liquid capital required
Net worth required
$569,700 - $125,100
$739,700 - $139,400
Franchise fee
Units in operation
Franchising Since

Own a Beef-a-Roo Franchise - Questions & Answers

What is it?

  • A fast-casual restaurant chain specializing in homestyle foods such as juicy burgers, signature fries, slow-roasted beef sandwiches, and more with over 50 years of industry leading experience
  • Beef-a-Roo provides all of the necessary training and support so that franchsiees can focus on growing their business and building their clientele

How does it make money?

  • Guests have the option to dine-in, take-out, or cater
  • Guests can also purchase gift cards and merchandise

Who is it for?

  • Someone with experience with working in a quick or full-serivce restaurant
  • Someone with multi-unit industry management experience
  • Someone with excellent communication skills and the ability to motivate a large team

What would you do as a franchisee?

  • Hire, train, and manage the necessary staff to carry out the ultimate guest experience with customer service and food quality
  • Oversee the day-to-day operations of the franchise including management, marketing, and finance
  • Network and market within your community to grow the Beef-a-Roo brand



Famously Delicious Since 1967

About Us

Founded in 1967, Beef-a-Roo is a fast-casual restaurant chain dedicated to serving fresh, handmade meals at affordable prices. We are known for our freshly cooked, Slow-Roasted Beef Sandwiches, Signature Fries with our own Beef-a-Roo seasoning salt, best-in-category juicy Burgers, scrumptious Milkshakes, and so much more. No matter the age, Beef-a-Roo guarantees fun, smiles, and full bellies for anyone that walks through our doors. Whether it applies to our guests, our team, or our business leaders, Beef-a-Roo caters to anyone who appreciates delicious and authentic food coupled with strong old-style family values.

Why Franchise with Beef-a-Roo?

Since starting in 1967, Beef-a-Roo has become a household name and family favorite in Rockford, Illinois. Currently operating 8 extremely successful locations in the Rockford, Illinois area, Beef-a-Roo continues to have year over year growth. In addition to the brand's extraordinary track record and delicious food, the company's culture harbors loyalty among our employees. Many members of the management team have been with the company for over 15 years! Not only do we care about our guests' experience, we care about our employees too. Beef-a-Roo is where employees want to work!

Benefits of Franchising with Beef-a-Roo

Whether you are just starting as an owner or looking to add to your portfolio, Beef-a-Roo is a must-have name for you! This is an opportunity to get in on the ground floor of what is sure to be the next big name in the QSR industry. Beef-a-Roo was once a privately owned company, operating 8 successful locations and named #1 QSR in Rockford, Illinois year after year.

Since the restaurants have been operating for over 50 years, ownership has strong supply chains, operations, and POS systems in place. Additionally, ownership takes the stress of the entire development process, off your plate. Working with national brokers and general contractors, Beef-a-Roo franchising offers a turn-key purchasing experience, allowing you to do what you do best— focus on your new business and build new clientele.

Beef-a-Roo Competitive Advantage

Because Beef-a-Roo is new to the franchise world, currently territories are open nationwide. You will have your choice of locations to place your Beef-a-Roo!

Outside of the name being unforgettable and an immediate draw to attention, the Beef-a-Roo quality and presentation is like no other. From our famous Roast Beef sandwiches, Wraps, Cheese Fries, and Burgers all the way down to our Salads— there really is something for everyone. No competitor in the QSR industry comes close in taste and variety like Beef-a-Roo.

Beef-a-Roo’s signature dish, the Roast Beef sandwich has seen a significant increase in interest in the past three years, with the only competitor in the industry being Arby’s. Beef-a-Roo, with its intriguing name, iconic Buckaroo mascot, and culture of community, is poised to take market share of not only the Roast Beef industry but to be a true QSR industry disrupter.

Early franchisees of Beef-a-Roo will have access to their choice of territory! There is no other brand like Beef-a-Roo, and the access to the state and city of your choice is almost unlimited. The quality and presentation of the Beef-a-Roo product is like no other.

Training and Support

With Beef-a-Roo, you will have open communication with our training and support team. You will first undergo a training program at our flagship location in West Dundee, Illinois. During this training, you will learn everything there is to know about operating a Beef-a-Roo from management training, marketing, bookkeeping, and more. After completion of the in-store training, you will have access to the following:

  • Weekly "Pulse" Calls
  • Food Safety and Compliance Evaluations
  • Direct Contact with Your Assigned Franchise Consultant
  • On-Site Training as Requested
  • Brand Standard Evaluations
  • Annual Conventions

As a Franchise...

Your team at Beef-a-Roo is here to support you! While you are ultimately responsible for the performance of your restaurant, we will do everything in our power to ensure your success! As a franchisee of Beef-a-Roo, you will be the ultimate sought-after business in your area. With us, you won't feel like a franchisee, you'll feel like family!

Our Ideal Candidate

We are committed to continuing to build on our well-established American fast-casual restaurant system with professional franchisees who are philosophically aligned with our culture and passion. We prefer that Beef-a-Roo franchise candidates have 3+ years of quick or full-service restaurant experience with the following…

  • Track Record: Multi-unit industry management
  • Excellent communication skills and are able to manage a large team
  • Leadership skills and able to drive motivation into those around them

                                 ***BE SURE TO ASK ABOUT OUR VETERAN'S DISCOUNT***

Sound Like a Great Fit? Request More Information to Speak to a Beef-a-Roo Representative Today!



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