Identify the perfect franchise for you! Take our short quiz Take our free franchise quiz!
Identify the perfect franchise for you! Take our short quiz Take our free franchise quiz!
Identify the perfect franchise for you! Take our short quiz Take our free franchise quiz!


Want to network with local entrepreneurs, politicians and community leaders, attend grand openings and be in-the-know in your town or city? As a City Manager, you’ll do that and more while earning a great living providing powerful online marketing services to local businesses.

Facts & Figures

Liquid capital required


Image title

The business opportunity you’ve been dreaming of is here! With a small investment and minimal overhead, you can own a lucrative, turnkey business in your hometown that allows you to support local businesses and strengthen your economy. No need to be a computer guru, just a desire to be a leader in your community and a passion for success. City Managers collect subscription fees for mobile websites, apps, online exposure as well as access to tools for selling online and driving buyers into businesses using their smartphones.

The City Manager program provides exclusive territory, a great Shop[City].com domain name, full training, marketing templates, and support, including a back office staff to help you build your market and service your customers. Billing, account management, and tech support are all provided. secured an extensive portfolio of more than 8,000 premium domain names over the past 15 years to ensure the success of their mission to help build local economies.

What started as an online shop local campaign with in the small town of Midland is now available across the US and around the world using prime URLs such as, and

Cities small and large now have a direct way to connect the real world to the Internet using these intuitive domains and’s all-in-one online marketing platform for local businesses.

Image title developed its City Manager program to empower local entrepreneurs with the opportunity to buy the rights to their community domain and leverage their local relationships and presence to build a great local brand.

More than 65,000 businesses in hundreds of communities are already experiencing the power of the platform, and City Managers such as Rick Kloss at are generating six-figure incomes while doing work that supports their local economies.

Spreading the Shop Local Message

Marketing of the local brand is done using window stickers, signs, billboards, vehicle wraps, event sponsorships, radio and partnerships with local business organizations and nonprofits.

Each community receives a Facebook page and builds a large and engaged online following; there’s no shortage of great content when you’re promoting local businesses!

City Managers receive regular branded content to publish, and the marketing team sends out regular email newsletters to businesses and consumers to drive usage.

Driving Local Results

The platform leverages the same powerful news feed format that made Facebook famous to reward businesses for posting. This format minimizes the effort required to get to critical mass (when businesses start participating on their own).

The flood of information coming online through the platform creates a cycle of consumer attention and business content through Google, which ranks’s business products and services highly in their results.

Image title

Because search engines need rich local content to satisfy user searches, and the platform provides it, a steady stream of valuable traffic is generated by the businesses owners.

Matching this content with inbound links from trusted local authorities that rank well for searches containing the community name creates the potential for online magic.

By coming together to build a rich local resource that is frequently updated and trusted by the community, businesses can create a platform that is more effective at getting their content seen by qualified shoppers than their own website and Facebook.

Mobile Magic

With almost everyone carrying a smartphone these days, it’s important that local business content is accessible on mobile devices. sites and apps help shoppers find information they want, when they want it and where they want it.

Whether it’s through Google mobile or the URL (which they’re reminded to visit everywhere they turn by a sign or sticker), or on our convenient and engaging mobile app, the area’s #1 local business database is at local shoppers’ fingertips everywhere they go.

Tools for Local Business Success

The platform is like a Swiss Army Knife for local online marketing. Itincludes all of the tools a business needs to succeed, all in one place:

Image title
  • M obile responsive websites
  • Shopping carts
  • Email marketing
  • Social media posting and scheduling
  • Organic search engine placement
  • Photos & videos
  • Events
  • Reviews
  • Gift certificates

What You’ll Offer

There are three main ways that businesses participate:

Free profiles: every business gets one, and can post to the news feed. These profiles are somewhat limited and don’t offer website links or rich functionality.

Self-serve packages: for between $30 and $150 per month, businesses receive enhanced exposure throughout the site at the top of directory categories and on the site homepage. They also receive access to a suite of tools that enables them to sell online, send email newsletters, publish press releases, schedule social media updates and more.

Managed packages: for between $200 and $400 per month, businesses receive the top level self-serve package as well as a dedicated account manager who assists them in coordinating and publishing content and promotions online.

Because the platform connects to many different channels, businesses can publish once to reach Facebook, Twitter, email subscribers, online searchers, visitors to their website and consumers.

The connectivity saves time and ensures that all of a business’ channels are in sync and ready to provide consumers with the information they want and timely updates and social signals that build trust.

The Local Lifestyle’s City Managers get to be at the center of the action, connecting the people in their community and becoming the local business advocate who made the investment to bring the platform to their community.

For many people, it’s a dream job:

Image title
  • No set hours
  • No commuting
  • No monotonous daily grind
  • Control your calendar
  • Work close to home
  • Network with prominent local business owners
  • Recurring revenue to reinvest in the community
  • Media appearances and special event access
  • Grand openings

Network Success

In May of 2015, announced the current City Manager opportunity with 30 existing markets in operation:

  • 20 corporate markets
  • 10 City Manager markets

Some other benefits of joining include:

  • Low start-up costs
  • No additional fees until you generate revenue
  • Large market - every local business is a prospect
  • In-demand products and services

The Ideal City Manager

The opportunity is best suited for entrepreneurs who are friendly, outgoing, and passionate about their community and its businesses. They should be comfortable selling, marketing and using technology to drive revenue and build a local brand.

The most successful City Managers are ambitious and believe that technology has the power to transform businesses. They also understand the value of the shop local movement: support for local independent businesses, long-term relationships, and strong community economies.

Image title


“My husband and I purchased just under a year ago. At the time, we had been looking at several investment opportunities and decided to take a closer look at ShopCity. It became clear to us very early on that this company was going in the right direction and had a philosophy that resonated with us. We decided to join the ShopCity team and haven’t looked back!

We have been able to run from our home office, without any additional staff. The expenses are few, and we started making money much sooner than we had anticipated! We see nothing but more success in the future, both for and”

TJ & Lindsay Papp


Is this your franchise?

Contact us to unlock your franchise's page to add content and get leads!