It's Franchise "Buying" not "Selling"
Recently, we came across this video from the Franchise Performance Group on how we need to think about franchise lead generation from the perspective of franchise “buying” rather than the usual tactics of franchise “sales.” We hope you enjoy:
For the entire article, check out the Franchise Performance Group blog.
Native vs. Traditional Advertising – An Example from the Blogosphere
One of the buzzwords flying around the internet marketing world these days is “native advertising.”
The Only Cyber Monday Email I Actually Read
“You know it’s Cyber Monday when I have 41 emails in my Promotions Inbox”
Wait, you’re telling me that your homepage is NOT your most visited page on you website?
Yeah. I know. Shocking.