Identify the perfect franchise for you! Take our short quiz Take our free franchise quiz!
Identify the perfect franchise for you! Take our short quiz Take our free franchise quiz!
Identify the perfect franchise for you! Take our short quiz Take our free franchise quiz!

WEBINAR: Following Up With Franchise Leads

In this webinar, FranchiseHelp's Eli Robinson discusses best practices for following up with franchise leads, and get to Step Three of online franchise lead generation: Turning Leads into Candidates.

Following up with leads - emails, texts, and call strategy

  • Two key concepts to quantify your followup process:

    • Your Franchise's Funnel: How do people move through your sales process?
    • Real Costs: What are the hard and soft costs of contacting leads?
  • The most (and least) important ways you should reach out to your leads.

    • From emails to calls to texts, all the way to direct mail.
  • The number one thing you can do to increase conversion rates is by following up with your leads immediately.

    • When at all possible, call your leads within one minute.
    • Conversion rates drastically within minutes.
  • Continue to follow up with a combination of calls, texts, and emails. Leads are never "dead".
  • Plus: see how we're testing real franchisors' followup strategies.
Franchise Broker Market 103: The Lifecycle of a Lead

Let's talk leads. Specifically broker leads. Where they come from, what makes them valuable, and how likely they are to convert into a sale to a franchise owner.

Why “Recession-Proof” Is A Terrible Way To Advertise Your Franchise

Notice how the past few weeks are not only quite lower than the rest of the year but also how the magnitude of the short term changes (both up and down) have been increased in the past little while.

FranchiseHelp Announces 2021 Franchise Award Winners

FranchiseHelp is thrilled to present our annual top franchise awards! These brands have risen to the challenge and found innovative ways to thrive despite the economic and social chaos all around us. Congrats to all!