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Verlo Mattress


Verlo Mattress has expanded beyond just mattresses to the broader category of local sleep solutions with a customer-centric approach. We are passionate about helping people find the right sleep products - at the best prices.

Facts & Figures

Liquid capital required
Net worth required
$432,774 - $817,424
Franchise fee
$25,000 - $50,000
Units in operation
Franchising Since

Own a Verlo Mattress Franchise - Questions & Answers

What is it?

  • Mattress retail franchise emphasizing sleep science and custom adjustment to facilitate the optimal sleep experience
  • Verlo offers a Lifetime Comfort Guarantee on all their mattresses
  • Mattresses are built on-site and serviced locally by franchisees

How does it make money?

  • Sales of a range of custom-adjusted mattresses and adjustable beds
  • Sales of sleep accessories such as a sleep monitor and Verlo-to-go, a portable mattress

Who is it for?

  • People who believe in the importance of sleep for good health
  • Individuals with some sales experience or knowledge

What would you do as a franchisee?

  • Open and manage operation of a retail mattress and sleep center
  • Hire sales and sleep experts as needed
  • Advise and guide customers on mattress purchases and sleep accessories and practices


Verlo Mattress

Wake Up! Sleep Better.

America is a sleep-starved nation, desperately seeking new sleep solutions. As a result, the mattress industry has experienced unprecedented growth, and sleep has become a very hot health & lifestyle topic.

In 2016, mattress industry sales topped $16.5 billion and are expected to grow 5-6% over the next five years, as consumers continue to respond to the message that a better bed affects your overall health and well-being. This allows customers to justify their purchase as not only an affordable indulgence, but a necessary one.  

Why Us

Verlo has a mattress shopping experience unlike any other – an elevated customer experience that was designed to make shopping as comfortable as the mattresses – with the goal of having guests feel a sense of “ahhh” when in a Verlo store.

As a vertically integrated company, our mattresses are built on-site, sold at consumer-direct prices and serviced locally with a Lifetime Comfort Guarantee. This model uniquely positions Verlo to benefit from several key retail trends, such as Shop Local, Made in America, and Handmade Products.

Verlo offers a one-of-a-kind Comfort Adjustment service, in which guests are able to have the firmness or softness of their mattress altered for free within a period of time. This gives the consumer peace of mind that they will not be stuck with a mattress that no longer addresses their sleep comfort needs.

Training & Support

Verlo’s Franchise Support team is your personal team of experts in product, systems, management and business – and they are there to provide training and ongoing support for your business. In fact, Verlo has a dedicated Franchise Support Call Center to directly assist you.

As a new franchise owner, the Franchise Support team will provide in-depth training on a wide range of topics, including how to manage teams, operate a Verlo business, utilize our state-of-the-art ERP system, and follow best practices for managing delivery and inventory.

The team will be dispatched to assist with store openings, on-going support, quarterly onsite visits and phone calls. They also can assist with developing strategic goals, as well as recruiting and training new team members.



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