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Liquid capital required
|
$100,000
|
Net worth required
|
$250,000
|
Investment
|
$432,774 - $817,424
|
Franchise fee
|
$25,000 - $50,000
|
Royalty
|
6.0%
|
Units in operation
|
39
|
Founded
|
1958
|
Franchising Since
|
1989
|
What is it?
- Mattress retail franchise emphasizing sleep science and custom adjustment to facilitate the optimal sleep experience
- Verlo offers a Lifetime Comfort Guarantee on all their mattresses
- Mattresses are built on-site and serviced locally by franchisees
How does it make money?
- Sales of a range of custom-adjusted mattresses and adjustable beds
- Sales of sleep accessories such as a sleep monitor and Verlo-to-go, a portable mattress
Who is it for?
- People who believe in the importance of sleep for good health
- Individuals with some sales experience or knowledge
What would you do as a franchisee?
- Open and manage operation of a retail mattress and sleep center
- Hire sales and sleep experts as needed
- Advise and guide customers on mattress purchases and sleep accessories and practices
Verlo Mattress
Wake Up! Sleep Better.
America is a sleep-starved nation, desperately seeking new sleep solutions. As a result, the mattress industry has experienced unprecedented growth, and sleep has become a very hot health & lifestyle topic.
In 2016, mattress industry sales topped $16.5 billion and are expected to grow 5-6% over the next five years, as consumers continue to respond to the message that a better bed affects your overall health and well-being. This allows customers to justify their purchase as not only an affordable indulgence, but a necessary one.
Why Us
Verlo has a mattress shopping experience unlike any other – an elevated customer experience that was designed to make shopping as comfortable as the mattresses – with the goal of having guests feel a sense of “ahhh” when in a Verlo store.
As a vertically integrated company, our mattresses are built on-site, sold at consumer-direct prices and serviced locally with a Lifetime Comfort Guarantee. This model uniquely positions Verlo to benefit from several key retail trends, such as Shop Local, Made in America, and Handmade Products.
Verlo offers a one-of-a-kind Comfort Adjustment service, in which guests are able to have the firmness or softness of their mattress altered for free within a period of time. This gives the consumer peace of mind that they will not be stuck with a mattress that no longer addresses their sleep comfort needs.
Training & Support
Verlo’s Franchise Support team is your personal team of experts in product, systems, management and business – and they are there to provide training and ongoing support for your business. In fact, Verlo has a dedicated Franchise Support Call Center to directly assist you.
As a new franchise owner, the Franchise Support team will provide in-depth training on a wide range of topics, including how to manage teams, operate a Verlo business, utilize our state-of-the-art ERP system, and follow best practices for managing delivery and inventory.
The team will be dispatched to assist with store openings, on-going support, quarterly onsite visits and phone calls. They also can assist with developing strategic goals, as well as recruiting and training new team members.
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