Identify your perfect franchise match! Take our short quiz Find your franchise match!
Identify your perfect franchise match! Take our short quiz Find your franchise match!

Top Five Restaurants People Wish Were Franchises

Not every business in the U.S. is a franchise. (Much to the chagrin of us here at FranchiseHelp.) But that doesn’t stop people from searching desperately for information on opening a location of their favorite stores.

In some instances, like a few listed below, companies actually used to be franchises, but are no longer expanding via the franchise model. They decided that it was more profitable to grow using company funds as opposed to leveraging franchisee capital.

Unsurprisingly, almost all the searches we get for companies that are not currently franchising are restaurants. So here are the five most companies people wish were franchises:

Chipotle – With 2012 sales of $2.7B, Chipotle is the 16th largest fast food restaurant. Even though it was briefly owned by McDonald’s, they’ve never had to franchise as the founder, Steve Ells, turned to his work and personal network to finance the expansion of the restaurant. One of the fastest growing restaurants in the world, Americans are desperate to open their own Chipotle. However, the only way that they can become owners is by buying stock!

Starbucks – Starbucks booked 2012 sales of over $10B, making it the third largest fast food restaurant. When you look at their store breakdown, you’ll see that about ~40% of their stores are franchises and ~60% are company owned. That’s because Starbucks used to franchise, but they do not anymore. Some of their other brands, like Seattle’s Best Coffee, will accept new franchisees, but the Starbucks brand does not.

White Castle – Ranking at #36 in terms of 2012 sales ($618MM), White Castle may not be the biggest “non-franchisor” out there, but it is very popular. Coming in with over 400 company owned stores, those small little burgers drive people crazy about becoming owners. We’ll call it the Harold and Kumar effect! Having been in the Ingram family since being founded in 1921, your best chance to own a piece of White Castle is through marriage!

In-N-Out– Here’s one for all you West Coasters out there. 2012 sales for In-N-Out Burger were just over $500MM coming from 280 company owned stores. For those of you who have eaten at an In-N-Out, it’s easy to understand why becoming a franchisee would be attractive. Its simple menu and tasty ingredients have people clamoring for more. Unfortunately Lynsi Snyder, the owner of In-N-Out has decreed that In-N-Out has no interest in ever franchising!

Panda Express – If you’ve ever been to a shopping mall or airport (which is highly likely), you’ve seen a Panda Express! With 2012 sales of $1.8B, Panda Express ranks as the 21st largest fast food restaurant. Having over 1,500 company-owned stores, they’ve achieved massive growth without seeking much franchisee capital. Although they do have 47 franchise stores, they are few and far between.

Bonus: Boston Market – As of the writing of this article, Boston Market has never opened a franchise store. Even so, they’ve been able to grow to over $500M in sales and crack the top 50 list of fast food restaurants. However, they are exploring entering the franchising game! Their website cryptically reports that, “Boston Market is considering developing a franchise program that may launch in 2015.”(How’s that for being wishy-washy!)

So there you have it, the six franchises that people desperately want to open, but don’t actually exist.

That being said, don’t be discouraged! There are hundreds of franchises looking to find new owners in your local owners. Some restaurants and some not.

To see which franchises are looking for you, click here to take our brief franchise matching quiz. When you answer a few questions, we’ll figure out which franchises are right for you.

(And if any of these six ever change their mind, we’ll let you know!)

Source: QSR magazine’s top 50

It’s Good to Be Popular (But Not Too Popular)—Choosing a Trademark for your Franchise System

For new franchisors, standing out from the crowd can be a task of epic proportions. Selecting a strong and memorable trademark is certainly an important (indeed, critical) first step, but for the relatively unknown, picking a trademark that is too abstract can occasionally be viewed as a step in the wrong direction—you want to stand out, but you also want people to actually know what you do or sell.

Searching for the Best Franchises for Minorities

Many franchises incentivize minorities to join their systems. As president of the World Franchising Network Rob Bond puts it, these franchises "grease the skids" on behalf of minority candidates because they see value in promoting diversity among their franchisees. On account of a still-languid economy, however, many franchisors' approach has changed significantly in recent years. As Bond explains, “African Americans and Hispanics were being aggressively recruited five years ago to fill vacancies.” But today most franchisors are more concerned with trying to grease the skids for foreign investors with significant piles of investment capital.