As your franchise searches for more and most importantly different sources of
traffic to drive to your website, the conversation will likely eventually turn
to Reddit.
The process by which a franchisor finds prospective franchisees to open a new franchise - best practices, lead sources, budgets, process, and tech used for franchise lead gen.
In 2014, the internet marketing community is all abuzz with the phrase
“Social, Local, Mobile” There isn’t a week that goes by that you don’t hear
someone espousing the merits of these three words. As with all buzzwords,
there’s likely more glitz than substance, but let’s do our best to try and
make sense of what’s going on here on three levels:
Whether it’s loading Google.com, built in search bars in other browsers,
Google Chrome, Google’s Android Operating system, or seemingly every other
space in the world, Google is there waiting to answer everyone’s question
about everything.
You know that moment when you realize you keep seeing ads for the same company
over and over again, no matter what website you visit? Of course you do.
Split Testing or A/B Testing or Multivariate testing (doesn’t really matter
which term you use, they all mean the same thing) is one way for a franchise
to figure out how to best design their website or test any strategy for that
matter.