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Why I Have an Issue with the Forbes Franchise Rankings

The 5-Year Growth Rate and 5-Year Franchise Continuity are both great independent metrics of how a franchise is doing on average. As a potential franchisee both of these statistics are vital for selecting a franchise - you want to select a franchise that will provide you with a high return on investment and which will survive in the long run. I think these are, as FRANdata and Forbes suggested, two of the biggest (if not the two biggest) and most obvious metrics for whether or not a franchise is a “good” opportunity for a franchisee. But how do you use these to determine which franchise is BEST? This is the fundamental difficulty in coming up with a ranking system - it isn’t the difficulty in separating the good from the meh from the bad - it’s separating the great from the good and the best from the great. In the case of these rankings I found it to be pretty difficult to comprehend how they differentiated between the top ranked franchises. For instance, if you look at the difference between Discover Map (Forbes #4), Just Between Friends (Forbes #5), & Seniors Helping Seniors (Forbes #6) they all have extremely close continuity ratings and substantially different growth rates. In fact, in the case of these three, the overall rankings are opposite the growth rate rankings. Seniors Helping Seniors is ranked at the bottom of these three franchises despite having a growth rate that is 31 percentage points higher than Discovery Map and a continuity that is only 2 percentage points lower. This suggested to me that continuity was viewed as the dominant factor. But that logic didn’t hold for the rest on the “Economy Class” Top 10, as BrightStar Care (Forbes #7) had the same growth rate as Pop-a-Lock (Forbes #8) but a continuity rate that was 12 percentage points lower. These comparisons show that these were not the only two factors that went into the rankings, which is understandable, but no other factors that are explicitly listed in their results seem to be major factors.

Franchises for the Summer

I hope everybody had a great 4th of July. We’re now officially two weeks into summer and that means that it’s the perfect time for you to start a summer franchise. Here are five great franchise choices that will position you for success this summer and beyond.

What is a Franchise Consultant

Seriously? What is that supposed to mean?

Why Are Other People Opening Franchises? And Why Should I?

This came as a little bit of a surprise to me.but at the end of the day it makes sense. Franchises might be a good opportunity for people to make a change in their lives, but at the end of the day they are a major investment. And as with all major investments you’re probably making it with the intention of making money. So if you are thinking of opening your own franchise to make more money, have more flexibility, or have a more fulfilling career you’re not alone.

5 Hot Food Franchises for This Summer

People are always asking us what food franchises they should open. And with summer right around the corner, right now might be the best time for you to open your very own food franchise. Every franchisee is different, so these recommendations might not be the perfect fit for you, but without further ado here is my list of the five hottest food franchises for the summer of 2015.

Why Doesn't Chipotle Franchise?

I’m a huge Chipotle fan and I’m not ashamed to admit it. I love a big fat carnitas burrito with every possible topping (is that even the right word for what you put on a burrito?) on it, especially guac. But every time I’m outside of New York I wonder why there aren’t more Chipotles out there. Sure there are a bunch (at the end of 2014 there were more than 1,700) but their numbers pale in comparison to other “fast food” giants like McDonald’s or Subway (they have more than 36,000 and 43,500 restaurants respectively). So why hasn’t Chipotle followed suit and gone the obviously successful franchising route?

Cruise Planners named Hot Franchise for Veterans, offers military discounts

“Cruise Planners continues to be dedicated to the men and women who serve our country,” said Michelle Fee, CEO and co-founder of Cruise Planners, an American Express Travel Representative. “We offer a Veterans Initiative Program that incorporates award-winning marketing, top-notch technology and ongoing training and business development support to help transition veterans from the military to civilian life and our work-from-home business model offers flexibility for active military and their families.”

Mr. Dickey Stops by Dickey’s Barbecue Pit in Laguna Niguel for Grand Opening

“We’re thrilled to have Mr. Dickey in Laguna Niguel celebrating our new location and our guests will love meeting the man behind the barbecue,” said multi-unit owner, Stephen Huerth. “We opened our first location in 2013 and we’ve loved working with the Dickey’s brand and getting to know the community.”

5 Things You Can Do With $30,000

Believe it or not, now that 2015 has come, the economic woes that began of 2008 are seven years old! Although the economy hasn’t recovered as quickly as we all would hope, Americans are finally to the point where things are looking up. (In December of 2014, the government announced that the economy is growing at a rate not seen in over a decade!)